Rehrig Pacific Company

Transforming a complex product ecosystem into a streamlined, growth-ready digital experience.

Three iPhones in a row displaying Rehrig website screens

Overview

Rehrig Pacific is a legacy leader in sustainable supply-chain, waste & recycling, and direct-store-delivery solutions — supporting industries ranging from foodservice and retail to pharmaceuticals and waste management.

The challenge

Despite their breadth and depth, their previous site lacked an intuitive way for customers to navigate their diverse offerings and didn’t reflect their forward-looking values around sustainability and innovation.

Our Solution

We partnered with them to deliver a full rebuild: a sleek, modern, content-rich site that organizes their catalog, clarifies their messaging, and sets the stage for future growth and engagement.

The GO Approach

Strategic content architecture & navigation

With dozens of product lines across multiple industries, we restructured their site so that visitors can quickly find what they need — whether it’s waste-recycling containers, supply-chain plastics, or direct-store-delivery solutions.

Modern design + brand alignment

We refreshed the visual design to reflect Rehrig Pacific’s commitment to innovation, sustainability, and “moving things forward” — embodying their new tagline, Made to Move™.

Content-rich platform

We built out 70+ pages to fully capture the scope of their products, services, and values — from supply-chain plastics and reusable containers to waste & recycling solutions and direct-store-delivery systems.

Future-ready CMS + search functionality

The site includes a cloud-based search and robust content management system to support ongoing updates, product additions, and new service launches.

The results are in

Rehrig’s new site is no longer just a brochure — it’s a dynamic, growth-oriented platform that supports sales, marketing, and long-term brand building as seen in these statistics..

impact

~17%

Increase in overall website traffic

23%

Increase in engaged sessions, reflecting visitors spending more time exploring products and services

46.4%

Increase in “events per session,” indicating more user actions (quote requests, downloads, inquiries) per visit

13.3%

Increase in organic traffic via search, enhancing visibility to potential clients

~20%

Growth in their LinkedIn audience, helping to amplify their reach in B2B networks

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